A hotel marketing company for ads, a website that wins direct bookings, and emails that bring guests back. One team. One flat fee.
A couple planning a weekend away finds your hotel on Google. They like the photos. Then they see a booking site's price above your own link, tap it, and book there. You pay that site a commission on the stay. Next year they book through the same site again, because that is where their booking lives.
For most independent hotels, the problem is not that nobody knows you. It is that you do not own the booking:
So more ads on their own do not fix it. You need the whole chain working: get found, make booking direct easy, answer fast, bring guests back, and see what it earned. That is what we run for you, as a hotel marketing company you pay one flat monthly fee.
Booking sites often bid on hotel names, so we run ads on yours to keep the top spot. Then we run ads for the stays you most want to fill: weekends, quiet months and packages. Meta ads show your rooms to people planning a trip to your area. You pay Google and Meta directly.
Learn moreA fast site with clear room pages, real photos, your reasons to book direct, and a book button that works on a phone. We link it to the booking engine you already use. Plus pages for packages, weddings and events.
Learn moreThe CRM comes with the plan. Wedding, group and event enquiries get a fast reply and follow-up that runs on its own. Review requests go out after checkout. You can see where each enquiry came from.
Learn moreAn AI chat on your site and by text that answers what guests ask before they book: parking, pets, check-in times, what is nearby. It sends them to your booking page, and books a call with your team for groups and events. It does not answer phone calls.
Learn moreWe keep your Google Business Profile complete, write pages for what guests search, like a hotel near a venue or a dog friendly stay in your town, and keep reviews coming in. That helps you show up on Google, on Maps, and when someone asks ChatGPT where to stay.
Learn morePeople who stayed with you already like you. We send them seasonal offers, quiet month deals and news from your area, so their next stay is booked direct with you, not through a booking site.
Learn moreOne request at a time, about 48 hours each. Bigger jobs, like a full website, arrive in pieces every few days until done.
Guests reach you through a handful of doors. Each one works a little differently.
Booking.com, Expedia and the rest bring you guests who might never have found you. The price is a commission on every stay, and the guest's loyalty stays with the booking site. Most hotels need them. The aim is to lean on them less, not to leave.
People search for hotels in your town, or for your hotel by name. To show up well, you need a complete Google Business Profile, fresh photos, steady reviews and a website Google can read. A simple review and reputation system keeps new reviews coming without anyone having to remember.
Google often shows a price box for hotels, filled with rates from booking sites. Your own direct rate can show there too, if your booking engine is connected to Google. Many booking engines offer this. We check yours and set it up with you where it is available.
This is the only place a guest books with you and nobody else takes a cut. It needs to load fast, show your real rooms, and let someone book in a few taps.
Many trips start with a photo, long before anyone searches. Ads there work well for getaways, packages and quiet months. We run the ads. We do not post on your social accounts every day.
The easiest booking to win is from someone who has stayed before. Most hotels have a list of past guests in their booking system and never use it.
More travellers now ask ChatGPT or Google's AI where to stay. Those tools pull from your website, your reviews and travel sites. Clear pages about your rooms, your location and what makes you different help you get named. Our SEO and AEO work covers both Google and AI answers.
For most independent hotels, the best hotel marketing strategy is simple. Let the booking sites bring in new guests. Then win every later booking direct.
Here is how that works in practice:
When someone searches for your hotel by name, your own site should be at the top, not a booking site's ad.
A small perk is enough: breakfast, late checkout, free parking, or an upgrade when a room is free. Say it clearly on your site. Check your booking site contracts first, as some have rules about rates.
If booking on your site takes ten steps, guests go back to the booking site they already trust.
A guest who booked through a site is still your guest once they arrive. Invite them to join your list, with their permission, at check-in or after their stay.
Send past guests an offer for their next stay, booked on your own site.
Over time, more of your repeat business comes direct. The booking sites keep sending new guests, and fewer of your regulars cost you a commission.
Guests have questions before they book. Is there parking? Can I bring my dog? Can I check in at midnight? If your site does not answer, they check the booking site instead, and often book there while they are at it.
Your front desk is busy with the guests standing in front of them. So we set up the safety nets:
It answers common questions day or night and sends people to your booking page. Groups and events get a call booked with your team.
Weddings, group stays and company bookings get an instant reply and follow-up, so they do not sit in an inbox. These are often your biggest bookings of the year.
If a call goes unanswered, the caller gets a text from your number within seconds. Here is how missed call text back works.
The best hotel marketing emails go to people who have already stayed. They know your rooms and your staff. They just need a reason and a reminder.
What we send for hotels:
A few months after a stay, with a reason to return.
Sent early, before those dates go empty.
A festival, a concert or a big game in town is a reason to visit.
A note to guests who came for an anniversary or a birthday, when that date comes round again.
We only email guests who agreed to hear from you, and every email has an easy way to unsubscribe. Past guest lists usually come out of your booking system as a file, and we load them into your CRM. Our email marketing service covers the rest.
Likes and followers do not pay for rooms. These numbers tell you if your marketing works:
Which ad, page or email each booking came from, where your booking engine lets us track it.
How much of your business comes direct compared with booking sites, month by month.
Ad spend divided by bookings, per channel.
How many group and event enquiries came in, and how fast each got an answer.
A simple sign the review requests are working.
Every enquiry lands in your CRM with its source attached, and you get a monthly report on leads, bookings and cost per lead.
Join todaySubscribe to the plan and request as much as you like.
Request whatever you like, from new ads to a full funnel.
Get your work within two business days on average.
“Nathan and the team helped me add $15K in new MRR in one day and $40K in 27 days by redesigning my sales page and optimizing my messaging. If you want real ROI, work with Nathan.”
Max PerzonKourse.com“Not only did he get this out to me in such a quick manner, it was only a few days of a turnaround, but he was also able to pretty much immediately improve my conversion rate, improve my sales. He’s an absolute wizard when it comes to CRO and sales funnels.”
Andrew ElkhoulyHealth & fitness creator“Nathan and his team completely changed the game for us. We landed our first mega client right after working with them. The results were instant, massive, and far beyond expectations.”
Goose DunlaveyCaptivate“Nathan audited my funnel and picked up a load of things I’d missed that were clearly costing me leads and conversions.”
William BrownClickFunnels 8-Figure Club“Nathan is a freaking legend. He provided excellent resources and patiently addressed all my questions during our call. Highly recommend Nathan for anyone seeking top-notch funnel expertise!”
“I was spinning my wheels for months at a time… Nathan just took a quick look at that. And since then, people are able to find me much easier. There is much less friction in the process.”
“We were redesigning our B2B homepage and Nathan made it effortless. His CRO and SEM expertise saved us weeks of trial and error. Wish we'd brought him in sooner.”
Chris Withersklikit.io“Nathan built me a killer landing page that finally converts and brought in big clients fast. Now he's helping me launch a new revenue stream with a Skool community. One of my best business decisions.”
Luke MikicThe 9-5 Escape Artist Academy“Nathan and the team helped me add $15K in new MRR in one day and $40K in 27 days by redesigning my sales page and optimizing my messaging. If you want real ROI, work with Nathan.”
Max PerzonKourse.com“Not only did he get this out to me in such a quick manner, it was only a few days of a turnaround, but he was also able to pretty much immediately improve my conversion rate, improve my sales. He’s an absolute wizard when it comes to CRO and sales funnels.”
Andrew ElkhoulyHealth & fitness creator“Nathan and his team completely changed the game for us. We landed our first mega client right after working with them. The results were instant, massive, and far beyond expectations.”
Goose DunlaveyCaptivate“Nathan audited my funnel and picked up a load of things I’d missed that were clearly costing me leads and conversions.”
William BrownClickFunnels 8-Figure Club“Nathan is a freaking legend. He provided excellent resources and patiently addressed all my questions during our call. Highly recommend Nathan for anyone seeking top-notch funnel expertise!”
“I was spinning my wheels for months at a time… Nathan just took a quick look at that. And since then, people are able to find me much easier. There is much less friction in the process.”
“We were redesigning our B2B homepage and Nathan made it effortless. His CRO and SEM expertise saved us weeks of trial and error. Wish we'd brought him in sooner.”
Chris Withersklikit.io“Nathan built me a killer landing page that finally converts and brought in big clients fast. Now he's helping me launch a new revenue stream with a Skool community. One of my best business decisions.”
Luke MikicThe 9-5 Escape Artist Academy“Big shoutout to Nathan and his team. They helped us launch fast and hit $10K in our first month. If you're building a funnel or launching a Skool community, Nathan's your guy.”
Dennis EchelbargerHolistic Humans“Landed my first sale working through the changes Nathan gave me. Make it exist before it’s perfect!”
Jordan NakwaConsulting + AI member“Nathan pinpointed the mistakes on my Skool about page in under 30 seconds. Following his recommendations increased my sales.”
“Nathan recorded me a full video audit of my Skool setup with clear ideas to lift conversions without it feeling salesy.”
Timothy ShieffSchool of Biomechanics“This sales funnel template is fire! Made it so easy to start booking calls.”
Divyansh ManglaSocial Collars“Thoroughly impressed through and through with the result, the back end work, how this integrates with all my systems and my business… I had this vision for years about having this website and looking the part. Nathan brought that to life.”
Beau Kuhbergenergybodymethod.com“Hiring Nathan was a total game-changer. My course sales had flatlined, but after he rebuilt my funnel, enrolments spiked almost instantly. Can't recommend him enough.”
Kai DezLife Coach“As soon as he helped me, I started getting more leads. I started nurturing people. I started getting more clients.”
“Big shoutout to Nathan and his team. They helped us launch fast and hit $10K in our first month. If you're building a funnel or launching a Skool community, Nathan's your guy.”
Dennis EchelbargerHolistic Humans“Landed my first sale working through the changes Nathan gave me. Make it exist before it’s perfect!”
Jordan NakwaConsulting + AI member“Nathan pinpointed the mistakes on my Skool about page in under 30 seconds. Following his recommendations increased my sales.”
“Nathan recorded me a full video audit of my Skool setup with clear ideas to lift conversions without it feeling salesy.”
Timothy ShieffSchool of Biomechanics“This sales funnel template is fire! Made it so easy to start booking calls.”
Divyansh ManglaSocial Collars“Thoroughly impressed through and through with the result, the back end work, how this integrates with all my systems and my business… I had this vision for years about having this website and looking the part. Nathan brought that to life.”
Beau Kuhbergenergybodymethod.com“Hiring Nathan was a total game-changer. My course sales had flatlined, but after he rebuilt my funnel, enrolments spiked almost instantly. Can't recommend him enough.”
Kai DezLife Coach“As soon as he helped me, I started getting more leads. I started nurturing people. I started getting more clients.”
$100K launch. Landing page, checkout CRO and the Instagram DM system, built end to end.
Dirk DeBruinIntelligent Crypto“Nathan’s advice on my Skool about page was precise, concise and genuinely kind. Would I recommend him? Absolutely.”
$2 leads. We ran the ads that brought them in.
“Built my whole low-ticket funnel in a day using Havstock’s template. Ads are about to fire up.”
Alexandre BocquetThe Modern Freelancer“Nathan spotted things on my landing page I’d completely missed. I made the changes and it definitely improved my sales and conversions.”
Website, sales page and the full back-end that turns visitors into booked calls.
Peter Byramtheiconagency.com$4 leads. We built their quiz funnel and ran the ads behind it.
$100K launch. Landing page, checkout CRO and the Instagram DM system, built end to end.
Dirk DeBruinIntelligent Crypto“Nathan’s advice on my Skool about page was precise, concise and genuinely kind. Would I recommend him? Absolutely.”
$2 leads. We ran the ads that brought them in.
“Built my whole low-ticket funnel in a day using Havstock’s template. Ads are about to fire up.”
Alexandre BocquetThe Modern Freelancer“Nathan spotted things on my landing page I’d completely missed. I made the changes and it definitely improved my sales and conversions.”
Website, sales page and the full back-end that turns visitors into booked calls.
Peter Byramtheiconagency.com$4 leads. We built their quiz funnel and ran the ads behind it.
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Ours is $4,995 USD a month, flat. That covers ads, your website, the CRM, guest emails, SEO and AI chat. There is no setup fee and no contract. Ad spend is paid to Google or Meta directly. Usage fees for texts, emails and AI chat are also on you. They are small, and they go on a card you keep on file. See full pricing.
Yes. We work with the booking engine you already use. We link your website and ads to it, and set up tracking where it allows. We do not sell or replace booking engines, channel managers or revenue management tools.
That is not the goal. Booking sites bring you guests you would not reach on your own. The goal is to win more of your repeat guests and your own brand searches direct, so you rely on the booking sites less.
It answers guest questions on your site and by text, and sends people to your booking page to book. For weddings, groups and events, it books a call with your team. It does not answer phone calls.
No. We do not do photo shoots, filming, video editing, print or organic social posting. Good photos matter a lot for a hotel, so we suggest a local photographer. We then use their photos across your site and ads. Custom software is quoted separately.
No. We run marketing for service businesses, coaches, training providers and hotels. A hotel-only agency will know booking engines and revenue management better. We offer one team for ads, site, CRM and guest emails, at a flat fee.
It depends on where you start. Ads on your hotel name and offers to past guests can work within weeks. SEO and reviews take months to build. We will not promise a number of bookings. We will show you what is working every month.
Yes. Your site, your ads and your data are yours. If you leave, they stay with you.
No. It is month to month and you can cancel anytime. Try it for a week, and if you are not happy, get 75% back.
Fifteen minutes. Your quickest wins. No pressure.
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