A legal marketing company for ads, practice pages and fast intake.
Someone going through a divorce searches for a family lawyer at 10pm. They fill in the contact form on three firm websites. One firm replies that night with a link to book a consult. The other two call back on Monday. By then, the consult is booked, and it is not with them.
During the day it is no easier. You are in court or with a client. Your paralegal is working to a filing deadline and also answers the phone. A new caller gets voicemail and moves down the list.
For most firms, the weak spot is intake, not the ads:
Spending more on ads does not fix any of that. It sends more people into the same slow intake. Intake has to be fast and steady: every enquiry answered, every consult booked or chased, and every signed case traced back to where it came from. That is what we run as a legal marketing company you pay one flat monthly fee.
You practise law. We run the marketing and the follow-up around it, and nothing goes live until your firm approves it.
We build search ads around your practice areas and the places you take cases. We help you set up Local Services Ads, where Google screens the firm before the ads run. We write the ads, tune them every week and track which ones lead to consults. You pay Google directly.
Learn moreA clear site with a page for each practice area, each office and the questions people ask most. Plus landing pages that match each ad. Every page makes it easy to call, text or book a consult.
Learn moreThe CRM comes with the plan. Instant form replies, missed call text back, consult reminders and follow-up after the consult all run on their own. Your intake team sees every enquiry and where it came from. Case files stay in your practice management software.
Learn moreAn AI chat on your site and by text answers questions about the firm, collects the basics for intake and books a consult, any hour. It does not give legal advice, and it does not answer phone calls. Your firm decides what it can say.
Learn moreWe clean up your Google Business Profile, build practice area pages that answer real questions, and ask for reviews where your state allows it. That helps with local searches for a lawyer, and with AI tools that suggest firms by name.
Learn moreA lot of legal work comes through people who already know you. Regular emails to past clients, other lawyers and referral partners keep your name in front of them, so you come to mind when someone asks.
Learn moreWe take one request at a time, about 48 hours each. Anything the public will see comes to your firm for sign-off first.
Law firms get clients from referrals, Google, legal directories and, more and more, AI answers. For many firms referrals still come first, and the other channels are how they grow past them.
Other lawyers, accountants and past clients send work your way. Even a referred client looks you up before they call. Your site and reviews decide whether they do.
People search "estate planning lawyer near me" or "how to file for divorce in Texas". A complete Google Business Profile and practice area pages that answer the question help you show up for both.
Search ads let you pick practice areas and places. Legal clicks are costly, so every click needs a page that matches the search and an intake that answers fast. Local Services Ads charge per lead instead of per click.
Directories like Avvo and Justia are worth a complete profile. Few firms grow on them alone.
Meta ads can work where people plan ahead, like estate planning, with a guide or a free workshop. LinkedIn suits firms that serve businesses, like employment or corporate work.
AI tools now suggest law firms by name. They draw on your site, your reviews and what other sites say about you. Here is how to get recommended by ChatGPT and Google AI Overviews.
Law firm lead generation is only half ads. The other half is intake: how fast you reply, whether the consult gets booked, and what happens after it. We weighed buying leads against owning them in law firm lead generation: buy leads or own them.
People looking for a lawyer are often stressed and in a hurry, and many contact more than one firm. A slow reply gives them time to book with someone else. In a small firm, the person who answers the phone often has other work due, so we build intake around that:
Every form and missed call gets a text within seconds, with a link to book a consult.
The form and chat ask for what your firm needs before a consult, like practice area and the details for a conflict check. Your firm decides the questions.
Texts and emails before the consult, with what to bring.
Many people need time to decide. A few friendly messages keep you in mind, and stop when they sign or say no.
People who enquired months ago get a check-in when it makes sense.
Our legal intake guide walks through each step from first contact to signed client. The trick is keeping it human, so automated messages still sound like your firm. We wrote about automating follow-up without losing the human touch. Every enquiry lands in the CRM with its source, so you can see which channels bring signed cases.
Someone arrested last night and someone writing a will next spring decide at very different speeds. Match the marketing to how fast your clients decide.
, like criminal law, personal injury and some immigration matters, are about speed. What matters: the top of Google, a phone number people can tap, and a reply in minutes, day or night. The AI chat helps here, because it takes the enquiry and books the consult while your team sleeps.
, like estate planning, business law and many family matters, are about trust. People read, compare and come back. What matters: useful pages, a guide or a workshop, reviews, and follow-up over weeks.
Most firms have a mix. The plan should say which practice areas get ads, which get content, and which get both.
Yes. Law firms in the US can advertise, but each state sets its own rules for what lawyer ads can say. Most states base theirs on the American Bar Association's model rules, and the details differ.
We are not lawyers, and we do not advise on bar rules. Here is how we handle it:
This is one more reason to own your lead flow: ads and pages you control, in wording your firm has approved.
A managing partner should see enquiries, consults and signed cases by source, and what each signed case cost. Clicks and rankings alone do not tell you much. We set out the formulas in law firm KPIs: the 8 numbers worth tracking.
Calls, forms and chats, and where each came from.
How fast each enquiry got a reply.
A booked consult that never happens is a lost case.
The number that matters most.
Ad spend divided by signed cases, per channel.
You get a monthly report on leads, bookings and cost per lead. Signed cases show up once your team marks them in the CRM.
Whichever marketing firm for lawyers you hire, ask for these numbers before you sign. Many law firm marketing companies report clicks and rankings because those are easy to show. A signed case is harder to fake.
Join todaySubscribe to the plan and request as much as you like.
Request whatever you like, from new ads to a full funnel.
Get your work within two business days on average.
“Nathan and the team helped me add $15K in new MRR in one day and $40K in 27 days by redesigning my sales page and optimizing my messaging. If you want real ROI, work with Nathan.”
Max PerzonKourse.com“Not only did he get this out to me in such a quick manner, it was only a few days of a turnaround, but he was also able to pretty much immediately improve my conversion rate, improve my sales. He’s an absolute wizard when it comes to CRO and sales funnels.”
Andrew ElkhoulyHealth & fitness creator“Havstock honestly helped us get our funnel running properly… We started seeing more booked calls, people moving through the process smoothly, and way less stress on our end. The team was easy to deal with and actually explained things in a way that didn’t feel ‘techy.’”
“Nathan and his team completely changed the game for us. We landed our first mega client right after working with them. The results were instant, massive, and far beyond expectations.”
Goose DunlaveyCaptivate“Nathan audited my funnel and picked up a load of things I’d missed that were clearly costing me leads and conversions.”
William BrownClickFunnels 8-Figure Club“Nathan is a freaking legend. He provided excellent resources and patiently addressed all my questions during our call. Highly recommend Nathan for anyone seeking top-notch funnel expertise!”
“I was spinning my wheels for months at a time… Nathan just took a quick look at that. And since then, people are able to find me much easier. There is much less friction in the process.”
“We were redesigning our B2B homepage and Nathan made it effortless. His CRO and SEM expertise saved us weeks of trial and error. Wish we'd brought him in sooner.”
Chris Withersklikit.io“Nathan built me a killer landing page that finally converts and brought in big clients fast. Now he's helping me launch a new revenue stream with a Skool community. One of my best business decisions.”
Luke MikicThe 9-5 Escape Artist Academy“These guys rock, super proficient from a conversion rate design POV, and the service is incredible. They literally take so much off of your hands to build beautiful funnels.”
$100K launch. Landing page, checkout CRO and the Instagram DM system, built end to end.
Dirk DeBruinIntelligent Crypto“Nathan’s advice on my Skool about page was precise, concise and genuinely kind. Would I recommend him? Absolutely.”
$2 leads. We ran the ads that brought them in.
“Built my whole low-ticket funnel in a day using Havstock’s template. Ads are about to fire up.”
Alexandre BocquetThe Modern Freelancer“Nathan and the team helped me add $15K in new MRR in one day and $40K in 27 days by redesigning my sales page and optimizing my messaging. If you want real ROI, work with Nathan.”
Max PerzonKourse.com“Not only did he get this out to me in such a quick manner, it was only a few days of a turnaround, but he was also able to pretty much immediately improve my conversion rate, improve my sales. He’s an absolute wizard when it comes to CRO and sales funnels.”
Andrew ElkhoulyHealth & fitness creator“Havstock honestly helped us get our funnel running properly… We started seeing more booked calls, people moving through the process smoothly, and way less stress on our end. The team was easy to deal with and actually explained things in a way that didn’t feel ‘techy.’”
“Nathan and his team completely changed the game for us. We landed our first mega client right after working with them. The results were instant, massive, and far beyond expectations.”
Goose DunlaveyCaptivate“Nathan audited my funnel and picked up a load of things I’d missed that were clearly costing me leads and conversions.”
William BrownClickFunnels 8-Figure Club“Nathan is a freaking legend. He provided excellent resources and patiently addressed all my questions during our call. Highly recommend Nathan for anyone seeking top-notch funnel expertise!”
“I was spinning my wheels for months at a time… Nathan just took a quick look at that. And since then, people are able to find me much easier. There is much less friction in the process.”
“We were redesigning our B2B homepage and Nathan made it effortless. His CRO and SEM expertise saved us weeks of trial and error. Wish we'd brought him in sooner.”
Chris Withersklikit.io“Nathan built me a killer landing page that finally converts and brought in big clients fast. Now he's helping me launch a new revenue stream with a Skool community. One of my best business decisions.”
Luke MikicThe 9-5 Escape Artist Academy“These guys rock, super proficient from a conversion rate design POV, and the service is incredible. They literally take so much off of your hands to build beautiful funnels.”
$100K launch. Landing page, checkout CRO and the Instagram DM system, built end to end.
Dirk DeBruinIntelligent Crypto“Nathan’s advice on my Skool about page was precise, concise and genuinely kind. Would I recommend him? Absolutely.”
$2 leads. We ran the ads that brought them in.
“Built my whole low-ticket funnel in a day using Havstock’s template. Ads are about to fire up.”
Alexandre BocquetThe Modern Freelancer“Big shoutout to Nathan and his team. They helped us launch fast and hit $10K in our first month. If you're building a funnel or launching a Skool community, Nathan's your guy.”
Dennis EchelbargerHolistic Humans“Landed my first sale working through the changes Nathan gave me. Make it exist before it’s perfect!”
Jordan NakwaConsulting + AI member“Super professional, great results”
“Nathan pinpointed the mistakes on my Skool about page in under 30 seconds. Following his recommendations increased my sales.”
“Nathan recorded me a full video audit of my Skool setup with clear ideas to lift conversions without it feeling salesy.”
Timothy ShieffSchool of Biomechanics“This sales funnel template is fire! Made it so easy to start booking calls.”
Divyansh ManglaSocial Collars“Thoroughly impressed through and through with the result, the back end work, how this integrates with all my systems and my business… I had this vision for years about having this website and looking the part. Nathan brought that to life.”
Beau Kuhbergenergybodymethod.com“Hiring Nathan was a total game-changer. My course sales had flatlined, but after he rebuilt my funnel, enrolments spiked almost instantly. Can't recommend him enough.”
Kai DezLife Coach“I purchased a funnel from Havstock. Since that purchase, I have received excellent support from a gentleman who has kept in contact to ensure the process of using the funnel was understood and that the funnel could be imported. Everything went well, and the great support was much appreciated.”
“As soon as he helped me, I started getting more leads. I started nurturing people. I started getting more clients.”
“Nathan spotted things on my landing page I’d completely missed. I made the changes and it definitely improved my sales and conversions.”
Website, sales page and the full back-end that turns visitors into booked calls.
Peter Byramtheiconagency.com$4 leads. We built their quiz funnel and ran the ads behind it.
“Big shoutout to Nathan and his team. They helped us launch fast and hit $10K in our first month. If you're building a funnel or launching a Skool community, Nathan's your guy.”
Dennis EchelbargerHolistic Humans“Landed my first sale working through the changes Nathan gave me. Make it exist before it’s perfect!”
Jordan NakwaConsulting + AI member“Super professional, great results”
“Nathan pinpointed the mistakes on my Skool about page in under 30 seconds. Following his recommendations increased my sales.”
“Nathan recorded me a full video audit of my Skool setup with clear ideas to lift conversions without it feeling salesy.”
Timothy ShieffSchool of Biomechanics“This sales funnel template is fire! Made it so easy to start booking calls.”
Divyansh ManglaSocial Collars“Thoroughly impressed through and through with the result, the back end work, how this integrates with all my systems and my business… I had this vision for years about having this website and looking the part. Nathan brought that to life.”
Beau Kuhbergenergybodymethod.com“Hiring Nathan was a total game-changer. My course sales had flatlined, but after he rebuilt my funnel, enrolments spiked almost instantly. Can't recommend him enough.”
Kai DezLife Coach“I purchased a funnel from Havstock. Since that purchase, I have received excellent support from a gentleman who has kept in contact to ensure the process of using the funnel was understood and that the funnel could be imported. Everything went well, and the great support was much appreciated.”
“As soon as he helped me, I started getting more leads. I started nurturing people. I started getting more clients.”
“Nathan spotted things on my landing page I’d completely missed. I made the changes and it definitely improved my sales and conversions.”
Website, sales page and the full back-end that turns visitors into booked calls.
Peter Byramtheiconagency.com$4 leads. We built their quiz funnel and ran the ads behind it.
HavstockUnlimitedJoin today
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Try it for a weekNot loving it after a week? Get 75% back, no questions asked. Keep the work we've done.
We keep working until you love itAfter week one, not loving something? We keep working until you do.
Havstock costs $4,995 USD a month, flat. That covers ads, your website, the CRM, intake follow-up, SEO and AI chat. No setup fee and no contract. Ad spend is paid to Google, Meta or LinkedIn directly. Usage fees for texts, emails and AI chat are also on you. They are small, and they go on a card you keep on file. See full pricing.
No. We are not lawyers and we do not give advice on bar rules. We write with your state's rules in mind, and a lawyer at your firm reviews and signs off on every ad, page and email before it goes live.
No. It answers questions about your firm, like practice areas, offices and how consults work, collects intake details and books a consult. Anything that needs a lawyer goes to your team. Your firm sets what it can and cannot say.
No. Your practice management software still holds case files, time and billing. The CRM handles people before they become clients: every enquiry, where it came from, and the follow-up until they sign or say no.
No. The AI chat replies on your website and by text, and missed call text back messages anyone whose call you miss. For a person on every call, add a legal answering or intake service. We compared prices, intake and ethics in answering service for law offices.
No. We run marketing for service businesses, coaches and training providers. A legal-only agency will know your practice area's quirks better. We offer one team for ads, site, CRM and intake follow-up, at a flat fee.
Yes. Your site, your ads and your data are yours, and they stay with the firm if you leave.
No. The plan is month to month, and you can cancel anytime. Not happy after the first week? You get 75% back.
We do not film, shoot photos, edit video, design print or post on your social media.
Tell us what you need. We will call you to plan it.
