Ads, your website and follow-up that turns one-off jobs into plans.
A homeowner finds mice in the kitchen and calls three companies. One picks up, sends a tech, sets traps and seals the gap behind the stove. Job done. Six months later the mice are back, and the homeowner calls someone new, because nobody ever offered them a plan.
The steady money in pest control is in repeat visits. But most marketing only chases the first call:
Good pest control marketing does two jobs. It brings in the urgent call, then it turns that customer into a plan. That is what we run for you, as a pest control marketing agency you pay one flat monthly fee.
We run Google Ads for the pests and the areas you want most, like rodents, termites or bed bugs. Where Google offers Local Services Ads for your trade and area, we help you set them up. We write the ads and tune them every week. You pay Google directly.
Learn moreA fast site with a call button at the top, a page for each pest you treat and each town you cover, and a simple way to book an inspection. Your service plans are easy to find and easy to compare.
Learn moreThe CRM comes with the plan. Missed call text back, quote follow-up, a plan offer after each one-time job, visit reminders and review requests all run on their own.
Learn moreAn AI chat on your site and by text that answers common questions and books an inspection, day or night. It does not answer phone calls, and it only says what your team has approved.
Learn moreWe keep your Google Business Profile current, build a page for each pest and each town, and keep reviews coming in. That way you show up when someone nearby searches for an exterminator, and when they ask an AI tool.
Learn moreShort emails and texts before each busy season in your area, with your plan offer. Past customers already trust you, so they are the easiest plans to sell.
Learn moreWe take one request at a time, and each takes about 48 hours. A full website comes in pieces every few days until it is done.
Pest control marketing means being the company people find, call and trust when they spot a pest, and the one they stay with after. Most new customers reach you through a few doors online, and each one needs different work.
Someone sees a mouse or a wasp nest and types "exterminator near me". They look at the map, check the stars and call one of the first names. A complete Google Business Profile, steady reviews and a page for each pest you treat help you show up there.
Search ads let you pick the pests, the jobs and the areas you want, so you can push termite or rodent work and skip what you don't do. Local Services Ads charge per lead, not per click, and Google checks your business before they run.
Some lead sites send the same customer to more than one company, so you race to call first. They can fill a slow week. Few owners want to rely on them. We looked at one of the big ones in our Angi leads review.
Pests rarely stop at one house. When a neighbour has the same problem, a happy customer who names you beats any ad. Reviews and a simple referral ask make that happen more often.
More people ask ChatGPT or Google's AI which pest control company to call. Those tools pull from your site, your reviews and your listings on other sites. We set out the steps in how to get recommended by ChatGPT and Google AI Overviews.
A wasp nest by the front door and a quarterly plan are two different sales. Market them the same way and you lose one of them.
are about speed and trust. The homeowner wants someone out today, and wants to know what you will use in their home. What matters: showing up at the top of Google, a call button they can tap with one thumb, a fast reply, and plain words on what happens at the visit.
is about value. Service plans, termite inspections and prevention work get compared. What matters: plan options explained simply, reviews, photos of real work, and a follow-up after every quote. If you share prices or price ranges, put them where people can find them.
So a good plan runs search ads and Local Services Ads for the urgent work, and pages, reviews and email for the planned work. Meta ads can help sell plans in your area before a busy season. They are a poor fit for someone with a wasp nest right now.
The easiest service plan to sell is to a customer you just helped. They have met your tech, seen the result and still remember the problem. Most companies never ask them.
We set up the steps so the ask happens every time:
A text and an email a few days after the treatment, with your plan options and one way to sign up.
A customer who said no in winter may say yes when the ants show up.
Plan customers get a text before each visit, so fewer visits are missed.
Every customer, every time, not only the happy ones.
You see every customer in your CRM: who is on a plan, who was offered one, and who has not heard from you in a year. Missed calls get a text back from your number too. Here is how missed call text back works.
Pest work rises and falls with the weather, and the busy months in your area come round every year. The marketing for them should be ready before the first call, not after it.
What we line up ahead of each season:
Ants, mosquitoes, wasps or rodents, one page each, live and found by Google before people start searching.
A short note before the season starts, with your plan offer.
Campaigns built in the quiet months, so they go live the day you need them.
Seasonal services listed, and new photos from recent jobs.
Your own job history is the best guide to which months matter. We read it from your CRM, so the plan fits your area and your pests, not someone else's.
Pest control ads need care with safety words. EPA's label rules treat claims like "safe", "harmless" and "nontoxic to humans and pets" as false or misleading on a pesticide label, even with "when used as directed" added (EPA Label Review Manual, chapter 12). Your state may have its own rules on what pest control companies can say, too.
So we write your ads and pages with that in mind:
We are not lawyers or regulators, and we do not give advice on pesticide rules. You know your state's rules, and the final say on every word is yours.
Judge your marketing by booked treatments and signed plans, not clicks. These are the numbers worth watching each month:
Which ad, page or listing each lead came from.
Ad spend divided by jobs, for each channel.
How many one-time customers moved onto a plan.
Plan visits that did not happen, and why.
A quick check that the review asks are going out.
Every lead lands in your CRM with its source, and you get a monthly report on leads, bookings and cost per lead. If search is your biggest gap, our page on pest control SEO goes deeper.
Join todaySubscribe to the plan and request as much as you like.
Request whatever you like, from new ads to a full funnel.
Get your work within two business days on average.
“Nathan and the team helped me add $15K in new MRR in one day and $40K in 27 days by redesigning my sales page and optimizing my messaging. If you want real ROI, work with Nathan.”
Max PerzonKourse.com“Not only did he get this out to me in such a quick manner, it was only a few days of a turnaround, but he was also able to pretty much immediately improve my conversion rate, improve my sales. He’s an absolute wizard when it comes to CRO and sales funnels.”
Andrew ElkhoulyHealth & fitness creator“Nathan and his team completely changed the game for us. We landed our first mega client right after working with them. The results were instant, massive, and far beyond expectations.”
Goose DunlaveyCaptivate“Nathan audited my funnel and picked up a load of things I’d missed that were clearly costing me leads and conversions.”
William BrownClickFunnels 8-Figure Club“Nathan is a freaking legend. He provided excellent resources and patiently addressed all my questions during our call. Highly recommend Nathan for anyone seeking top-notch funnel expertise!”
“I was spinning my wheels for months at a time… Nathan just took a quick look at that. And since then, people are able to find me much easier. There is much less friction in the process.”
“We were redesigning our B2B homepage and Nathan made it effortless. His CRO and SEM expertise saved us weeks of trial and error. Wish we'd brought him in sooner.”
Chris Withersklikit.io“Nathan built me a killer landing page that finally converts and brought in big clients fast. Now he's helping me launch a new revenue stream with a Skool community. One of my best business decisions.”
Luke MikicThe 9-5 Escape Artist Academy$100K launch. Landing page, checkout CRO and the Instagram DM system, built end to end.
Dirk DeBruinIntelligent Crypto“Nathan’s advice on my Skool about page was precise, concise and genuinely kind. Would I recommend him? Absolutely.”
$2 leads. We ran the ads that brought them in.
“Built my whole low-ticket funnel in a day using Havstock’s template. Ads are about to fire up.”
Alexandre BocquetThe Modern Freelancer“Nathan and the team helped me add $15K in new MRR in one day and $40K in 27 days by redesigning my sales page and optimizing my messaging. If you want real ROI, work with Nathan.”
Max PerzonKourse.com“Not only did he get this out to me in such a quick manner, it was only a few days of a turnaround, but he was also able to pretty much immediately improve my conversion rate, improve my sales. He’s an absolute wizard when it comes to CRO and sales funnels.”
Andrew ElkhoulyHealth & fitness creator“Nathan and his team completely changed the game for us. We landed our first mega client right after working with them. The results were instant, massive, and far beyond expectations.”
Goose DunlaveyCaptivate“Nathan audited my funnel and picked up a load of things I’d missed that were clearly costing me leads and conversions.”
William BrownClickFunnels 8-Figure Club“Nathan is a freaking legend. He provided excellent resources and patiently addressed all my questions during our call. Highly recommend Nathan for anyone seeking top-notch funnel expertise!”
“I was spinning my wheels for months at a time… Nathan just took a quick look at that. And since then, people are able to find me much easier. There is much less friction in the process.”
“We were redesigning our B2B homepage and Nathan made it effortless. His CRO and SEM expertise saved us weeks of trial and error. Wish we'd brought him in sooner.”
Chris Withersklikit.io“Nathan built me a killer landing page that finally converts and brought in big clients fast. Now he's helping me launch a new revenue stream with a Skool community. One of my best business decisions.”
Luke MikicThe 9-5 Escape Artist Academy$100K launch. Landing page, checkout CRO and the Instagram DM system, built end to end.
Dirk DeBruinIntelligent Crypto“Nathan’s advice on my Skool about page was precise, concise and genuinely kind. Would I recommend him? Absolutely.”
$2 leads. We ran the ads that brought them in.
“Built my whole low-ticket funnel in a day using Havstock’s template. Ads are about to fire up.”
Alexandre BocquetThe Modern Freelancer“Big shoutout to Nathan and his team. They helped us launch fast and hit $10K in our first month. If you're building a funnel or launching a Skool community, Nathan's your guy.”
Dennis EchelbargerHolistic Humans“Landed my first sale working through the changes Nathan gave me. Make it exist before it’s perfect!”
Jordan NakwaConsulting + AI member“Nathan pinpointed the mistakes on my Skool about page in under 30 seconds. Following his recommendations increased my sales.”
“Nathan recorded me a full video audit of my Skool setup with clear ideas to lift conversions without it feeling salesy.”
Timothy ShieffSchool of Biomechanics“This sales funnel template is fire! Made it so easy to start booking calls.”
Divyansh ManglaSocial Collars“Thoroughly impressed through and through with the result, the back end work, how this integrates with all my systems and my business… I had this vision for years about having this website and looking the part. Nathan brought that to life.”
Beau Kuhbergenergybodymethod.com“Hiring Nathan was a total game-changer. My course sales had flatlined, but after he rebuilt my funnel, enrolments spiked almost instantly. Can't recommend him enough.”
Kai DezLife Coach“As soon as he helped me, I started getting more leads. I started nurturing people. I started getting more clients.”
“Nathan spotted things on my landing page I’d completely missed. I made the changes and it definitely improved my sales and conversions.”
Website, sales page and the full back-end that turns visitors into booked calls.
Peter Byramtheiconagency.com$4 leads. We built their quiz funnel and ran the ads behind it.
“Big shoutout to Nathan and his team. They helped us launch fast and hit $10K in our first month. If you're building a funnel or launching a Skool community, Nathan's your guy.”
Dennis EchelbargerHolistic Humans“Landed my first sale working through the changes Nathan gave me. Make it exist before it’s perfect!”
Jordan NakwaConsulting + AI member“Nathan pinpointed the mistakes on my Skool about page in under 30 seconds. Following his recommendations increased my sales.”
“Nathan recorded me a full video audit of my Skool setup with clear ideas to lift conversions without it feeling salesy.”
Timothy ShieffSchool of Biomechanics“This sales funnel template is fire! Made it so easy to start booking calls.”
Divyansh ManglaSocial Collars“Thoroughly impressed through and through with the result, the back end work, how this integrates with all my systems and my business… I had this vision for years about having this website and looking the part. Nathan brought that to life.”
Beau Kuhbergenergybodymethod.com“Hiring Nathan was a total game-changer. My course sales had flatlined, but after he rebuilt my funnel, enrolments spiked almost instantly. Can't recommend him enough.”
Kai DezLife Coach“As soon as he helped me, I started getting more leads. I started nurturing people. I started getting more clients.”
“Nathan spotted things on my landing page I’d completely missed. I made the changes and it definitely improved my sales and conversions.”
Website, sales page and the full back-end that turns visitors into booked calls.
Peter Byramtheiconagency.com$4 leads. We built their quiz funnel and ran the ads behind it.
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Double your leads or your money backWithin 90 days, we double the leads you had when you started. If not, you get every payment back.
Try it for a weekNot loving it after a week? Get 75% back, no questions asked. Keep the work we've done.
Ours is $4,995 USD a month, flat. That covers ads, your website, the CRM, plan follow-up, SEO and AI chat. There is no setup fee and no contract. Ad spend is paid to Google or Meta directly. Usage fees for texts, emails and AI chat are also yours. They are small, and they go on a card you keep on file. See full pricing.
Yes. That is the heart of how we set up pest control marketing. Every one-time customer gets a plan offer, and another before the next season. We will not promise a number of sign-ups. You will see them in the CRM every month.
Yes, where Google offers them for your trade and area. Google checks your business first, and we help you through that. Then we manage the ads and your profile. You pay Google per lead.
No. Our AI chat answers on your website and by text, and missed call text back replies to anyone whose call you miss. If you want a person on every call, add an answering service. We compared the options for trades in answering services for contractors.
Not yet. We work with service businesses, coaches and training providers, and the reviews on this page come from them. What we bring to pest control is the system: get found, answer fast, follow up, and offer the plan.
Yes. Your site, your ads and your data are yours. If you leave, they stay with you.
No. It is month to month and you can cancel anytime. Try it for a week, and if you are not happy, get 75% back.
Filming, photo shoots, video editing, print, door hangers and organic social posting. Your techs take the job photos and send them to us.
Tell us what you need. We will call you to plan it.
